1. Define the reader's job
Before requesting products or viewing affiliate terms, we define the care need, intended user, constraints, meaningful outcomes, foreseeable risks, and reasons a product may not be appropriate. Inclusion criteria follow from that job—not from a brand list.
2. Map the real market
We identify relevant product types, formulations, sizes, price structures, subscription terms, availability, return policies, and regulatory categories. We document which credible candidates were excluded and why, including products unavailable for affiliate commission.
3. Examine claims and evidence
Claims are separated into measurable units and matched to the exact product or formulation. We look for competent evidence, safety context, contraindications, meaningful outcomes, study limitations, and consistency with the full evidence—not just a favorable abstract or manufacturer summary.
4. Test what can honestly be tested
Hands-on testing evaluates observable factors such as instructions, packaging, dispensing, texture, scent, fit, cleaning, portability, subscription friction, accessibility, and value. Personal experience is not presented as proof of a health outcome. Testing duration, sample source, panel, protocol, and limitations are disclosed.
5. Evaluate without fake precision
Criteria and their importance are published with the review. We use plain verdicts and transparent trade-offs instead of decorative scores that imply a level of measurement we did not perform. A winner must be best for a defined reader and job, not best in the abstract.
6. Add commerce after judgment
Affiliate availability and commission are recorded only after the evaluation. A recommendation can link to a non-affiliate seller or carry no purchase link. Price, shipping, recurring billing, cancellation, returns, and merchant reliability are checked before an offer is published.
7. Review, disclose, and monitor
A responsible editor verifies the product identity, claim inventory, citations, test notes, conflicts, affiliate disclosure, offer destination, and reviewer signoff. After publication, we monitor formulation, recall, evidence, price, merchant, availability, and link changes under a documented recheck schedule.